Many wine drinkers dream of finding an exciting discovery of a distant land at a great price … unfortunately, the reality is often wildly different.

Today a handful of large wineries produce most of the bottles found on the street and names such as Blossom Hill and Hardys dominate the shelves of the supermarket. Many wine merchants and supermarkets are simply looking to secure the best price available on easy-drinking wine in bulk from a large manufacturer. So if you want something a little different that is of little exploration on the shelves of his store on the corner or the local supermarket – anything that is likely to be mass-produced wine made for glugging simple!

But there is hope … The advent of the Internet and growing interest in wine (especially in the UK) has done a lot easier (and cheaper!) For the average wine consumption in order to interesting wines.

A quick search online for wine reveals a number of wine merchants offering a wide range of bottles with useful information about each of them. According to Hitwise monitor online websites operated by Laithwaites get more online traffic than those of any other wine merchant. Laithwaites people and is established in the wines of winemaking countries such as France and Spain as well as remote destinations. There is Pinot Grigio from Hungary and Romania, Brazil Fizz, dessert wines of Greece, Chilean Sauvignon harder than most of the grapes – Pinot Noir – in Patagonia. You can even try an English fizz in case the mood to be closer to home.

It seems Laithwaites are thriving in the variety and the leading wine magazine Decanter them voted Wine Merchant of the Year in 2007. Wine lovers must hope that other wine merchants follow suit and offer more character-driven wines from distant shores …

Therefore, if you feel stuck in a quagmire of wine – why not try something a little different? There is a world best of the wines from there to enjoy and that is just a click away …

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